If you’ve watched the hit tv show Mad Men, you probably noticed that it was mostly men (especially at the beginning) who were creating the advertisements. That being said, the advertisements in newspapers and magazine of the 1930s, 40s, 50s, and 60s, were often sexist towards women. Take a look at these vintage ads and see for yourself.
This one dates from 1951 and would thankfully never be allowed to get printed today. Men should definitely not buy a tie thinking that’s the way to get a woman.
2. Chase & Sanborn
We can’t believe this ad was ever published! Hitting his wife because the coffee was stale and not fresh? This 1950 ad should be buried and never shown again.
Of course, spraying a woman with a hose to prove her dress won’t wrinkle or get damaged is totally normal. Not. 1952 was definitely no different.
Morning breath is not a reason to ditch your girlfriend or wife. This brand was selling this toothpaste so women would know how to keep their men. Give us a break.
5. Lose weight
Published in 1958, this ad promoted ironized yeast to gain weight to attract men. In the 50s, no man wanted a skinny woman. And people wonder why women have eating disorders…
Marriages fail because of women. Right. This idiotic Lysol ad from 1953 offered women “marriage counselling”. No thanks.
7. United States Department of Defense
“Turns out you gals are useful after all.” Is this a weird way for men to ask women for help? Women did amazing work during WWII. Let’s not forget.
8. Broomsticks slacks
Are we the only ones who think this image looks very inappropriate? This brand tried to convince that wearing their pants would make men get the woman of their dream. Yeah, right.
9. Ringlet bras
In 1952, if you didn’t have a big chest, you could never be a 10. This bra advertisement is ridiculous and makes us want to scream.
Loose women carry diseases but not loose men apparently! Picking up a loose woman on the street in 1945 could ruin your life forever. Sure…
This is an abominable advertisement. It baffles us that a company would print this ad in 1947.
12. Kellog’s PEP
A woman in the 1930s would clean and cook all day for her husband. She needed extra energy to finish all her tasks before being allowed to rest. We are happy times have changed.